alejandra.chamorro@student.ie.edu<\/a> | linkedin.com\/in\/chamorroalejandra | USA and Spain Citizen<\/p>\n<\/p>\nProfessional Summary<\/u><\/p>\n
Marketing and development professional currently pursuing a graduate degree in digital marketing at IE University in Madrid. With over 4 years of Experience in social media management, graphic design, and development leadership across industries. At Arquitectonica, spearheaded social media strategies, established brand standards, and managed hotel development project. Previous roles at Tabanero and Monisa included quality assurance, rebranding, and digital marketing growing more than 20% of sales. Eager to leverage experience and continue growing.<\/strong><\/p>\n<\/p>\nEducation<\/u><\/p>\n
IE Business School<\/strong> Madrid, Spain <\/strong>Masters in Digital Marketing <\/em>Sept. 2024 \u2013 July 2025 (Expected)<\/p>\n<\/p>\nTexas Christian University Texas, USA<\/strong><\/p>\nBachelor of Science in Food Management I<\/strong><\/em> Minor in Business Administration <\/em> Aug. 2016 \u2013 May 2020<\/p>\n<\/p>\nProfessional Experience<\/u><\/p>\n
Arquitectonica | <\/strong>Architecture and development <\/strong>Miami, <\/strong> Florida <\/strong>Marketing and Development<\/em> Dec. 2021 \u2013 June 2024<\/p>\n\n- Created and directed Arquitectonica\u2019s social media handles, boosting brand awareness by 40% and attracting new clients<\/li>\n
- Monitored and analyzed social media metrics to boosting engagement by 100%<\/li>\n
- Designed brand standards for Arquitectonica, providing team with increased structure and cohesiveness by 15%<\/li>\n
- Served as head designer and copywriter for project resumes and weekly newsletter<\/li>\n
- Redesigned Engle Building website with tenant information, copyright and upcoming projects, expanding traffic by 23%<\/li>\n
- Managed summer internships for marketing and development<\/li>\n<\/ul>\n
Mr. C by Cipriani hotel owners\u2019 representative<\/em><\/p>\n\n- Orchestrated complete renovation of the ballroom, overseeing creative direction, purchasing, and installation<\/li>\n
- Guided in design and curated a custom retail vitrine in collaboration with furniture designer Hagit Pincovici<\/li>\n
- Provided strategic direction with public relations team for partnerships, pop-ups, and limited-time collaborations<\/li>\n
- Coordinated weekly operations and revenue meeting and formatted report back to ownership<\/li>\n<\/ul>\n
Tabanero Holdings, LLC <\/strong>| Food and Beverage <\/strong>Miami, Florida<\/strong> <\/strong>Assistant in operations, Quality Manager <\/em> Feb. 2021 \u2013 Oct. 2021<\/p>\n\n- Developed and implemented procedures to maintain plant certifications, achieving 100% compliance with health agencies<\/li>\n
- Entered project formulas manufacturing statistics into company database<\/li>\n
- Collaborated with creative team on rebranding and social media pages, leading to a 10% increase in online engagement<\/li>\n<\/ul>\n
Monisa- Molinos de Nicaragua S.A | <\/strong>Food Industry <\/strong>Managua, Nicaragua <\/strong>Digital Marketing Specialist <\/em>Mar. 2020 \u2013 Mar. 2020<\/p>\n\n- Conducted competitive analysis on two major firms, evaluating media strategies, consumers engagement, and pricing<\/li>\n
- Headed consumer research through in-market surveys, Facebook surveys and sampling stations<\/li>\n
- Delegated and drafted content, increasing content engagement by 40%<\/li>\n
- Acted as liaison between brand ambassadors, influencers, nutritionist, foodies and marketing team<\/li>\n<\/ul>\n
Languages<\/u><\/b><\/p>\n
English <\/strong>(Native) Spanish <\/strong>(Native)<\/p>\nTechnical kills<\/u><\/strong><\/p>\nAdobe Photoshop |<\/strong> InDesign |<\/strong> Procreate |<\/strong> WIX |<\/strong> CANVA |<\/strong> Figma |<\/strong> Social Media|<\/strong> Microsoft Word, Excel and PowerPoint<\/p>\nOther Interesting Information<\/u><\/strong><\/p>\n\n- Graphic Design: 2-year experience, Cooking; Bread-making, personal nutrition, CrossFit: 4-year experience, Illustrations<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"
Alejandra Chamorro Miami, Florida | (+1)817 805 1483 | alejandra.chamorro@student.ie.edu | linkedin.com\/in\/chamorroalejandra | USA and Spain Citizen Professional Summary Marketing and development professional currently pursuing a graduate degree in digital marketing at IE University in Madrid. With over 4 years of Experience in social media management, graphic design, and development leadership across industries. At Arquitectonica, spearheaded social […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-84","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/alejandrachamorro.com\/es\/wp-json\/wp\/v2\/pages\/84","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alejandrachamorro.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/alejandrachamorro.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/alejandrachamorro.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alejandrachamorro.com\/es\/wp-json\/wp\/v2\/comments?post=84"}],"version-history":[{"count":13,"href":"https:\/\/alejandrachamorro.com\/es\/wp-json\/wp\/v2\/pages\/84\/revisions"}],"predecessor-version":[{"id":148,"href":"https:\/\/alejandrachamorro.com\/es\/wp-json\/wp\/v2\/pages\/84\/revisions\/148"}],"wp:attachment":[{"href":"https:\/\/alejandrachamorro.com\/es\/wp-json\/wp\/v2\/media?parent=84"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}